Why are most business presentations so bad? Often we see speakers organise their talks in lists of information (such as ‘Five reasons to join our exciting investment program’), without recognising that the human mind isn’t constructed to remember lists very well. Once we’ve been told three or four things, to remember the fourth and fifth points, we’ll have to forget the first couple. ‘In one ear and out the other’ pretty much describes how we respond to lists.
Author Archives: Nick Morgan
Dr. Nick Morgan is one of America’s top communication theorists and coaches. A passionate teacher, he is committed to helping people find clarity in their thinking and ideas – and then delivering them with panache. He comments regularly on body language and communications on CNN. He has been commissioned by Fortune 50 companies to write for many CEOs and presidents. He has coached people to give Congressional testimony, to appear on the Today Show, and to deliver an unforgettable TED talk. He has worked widely with political and educational leaders. And he has himself spoken, led conferences, and moderated panels at venues around the world. Nick’s acclaimed book on public speaking was reprinted by Harvard in paperback in 2005 as Give Your Speech, Change the World. His new book on communications and brain science, Power Cues: The Subtle Science of Leading Groups, Persuading Others, and Maximizing Your Personal Impact, was published by Harvard in May 2014. You can sign up for his blog at publicwords.com or read it on Forbes.
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