Daily Archives: 12. April 2017

How to take a more meaningful approach to corporate social responsibility in 2017

Corporate Social Responsibility, or CSR, has risen in prominence over the past couple of years owing to the growing social conscience of today’s consumers. Nowadays, the rising generation of buyers would prefer to spend their money on a brand, service or product that displays strong ethics, is tied to worthwhile charitable causes, and takes its environmental responsibilities seriously. Similarly, up and coming businesses and entrepreneurs are showing preference for investing in tools and services provided by socially conscious businesses which share similar values to their own, over and above a big corporate name.

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