LinkedIn has recently undergone a big refresh, bringing its newsfeed far more in line with Facebook and other social networks, showing trending stories that are curated by human editors and algorithms. Users can un-follow and hide posts easily (just like Facebook), but interestingly, Pulse, its daily news and publishing platform, is now more tucked away than ever it seems, although also available as a standalone mobile app. This makes it even more important to seek out the influencers worth following, so that you will never miss a post by them.
Here’s a roundup of six of the top LinkedIn influencers to check out and follow, who frequently hand out oodles of business advice and expertise within their posts…
1. Habits and happiness expert Gretchen Rubin
Gretchen Rubin is the author of several books, including the New York Times and international bestseller, ‘The Happiness Project’. She has emerged as one of the most influential writers on the topics of habits and happiness, and publishes several articles a week on Pulse. Her posts are quick, pleasant reads, and always contain an easy takeaway piece of advice or inspiration. If you’re struggling with happiness in work or at home, or finding that bad habits are holding you back from being your best, she’s worth a follow.
2. Leadership expert Betty Liu
Betty Liu is an award-winning business journalist and anchor on Bloomberg Television, as well as founder of Radiate Inc, a media education company whose mission to help transform today’s professionals, managers, entrepreneurs into tomorrow’s leaders. She regularly interviews influential business, political and media leaders such Warren Buffett, Carlos Slim and Elon Musk, and she likes to share the content of these interviews within her Pulse posts.
One of her most recent posts, How to motivate people without ever saying a word, really resonated with me as a parent and self-employed writer. Liu frequently writes about being a mother alongside her successful career and views on leadership, and for working parents, this can be inspiring and refreshing.
3. Entrepreneurship expert James Altucher
James is a Top 10 Linkedin Influencer, writer, successful entrepreneur, chess master, and venture capitalist. He has co-founded 20 companies, including some that have sold for large exits, and he advises over 30 different companies in areas ranging from tech to energy to healthcare to biotech. Through his podcast series and work he has access to inspiring individuals such as Yuval Harari, author of Sapiens, Arianna Huffington, Tony Robbins and many more, and these interviews he writes about on Pulse along with other varied business subjects
“This isn’t self-help. This is survival,” Altucher writes in one of his posts. Whatever business advice or inspiration you’re seeking, he’s likely to have written a post about it!
4.Women in the workplace and leadership expert Sallie Krawcheck
Sallie Krawcheck is chairman of Ellevate, a women’s professional network, and recently founded a company, Ellevest, with the goal of redefining how women invest. Previously she served as CEO of several large financial institutions before leading the wealth management group of both Citi and Merrill Lynch. She is full of ideas and advice relating to the topic of gender equality, and it’s easy to see why she has well over 1.5m followers on LinkedIn.
As a working mum, working for myself, I find that a lot of the topics she writes about resonate well with me. In particular, her post I’m a Mediocre Mother and I’m Ok With It (Really) I found incredibly moving. Krawcheck’s writing is down-to-earth and balanced, full of wisdom and knowledge. It’s a fact that women have to work harder than men to succeed in the same environment, and if this is a topic that interests you, Krawcheck is definitely one to follow.
5. Introverts expert Susan Cain
When I first heard of Susan Cain and her award-winning book ‘Quiet: The Power of Introverts in A World That Can’t Stop Talking’ (which was named the #1 best book of the year by Fast Company magazine), I have to admit I was a little bit excited. Working within a world that has always seemed dominated by extroverts, it was a revelation to discover the silent power that introverts can have. It appears I’m not the only one as her record-smashing TED talk has been viewed almost 13 million times, and was named by Bill Gates one of his all-time favourite talks.
While Cain doesn’t publish as frequently on LinkedIn as some of those mentioned above, it’s simply a case of quality over quantity. Whatever the subject she picks, it never fails to be moving and thought provoking.
6. Entrepreneur and philanthropist Bill Gates
I follow Bill Gates on LinkedIn for his book recommendations alone. He’s an avid reader and he has frequently said that books are his preferred way to learn; a sentiment I wholeheartedly agree with. His reading taste is varied, from business and leadership through to science and physics, the developing world, fiction and biography, etc. To get you started, check out his post on his favourite reads of 2016.
Of course, his other posts that relate to his work through the Bill and Melinda Gates Foundation, on topics such as foreign aid, pandemics, sustainable energy etc, are also well worth a read.