Customer Story: Why Eyeful Presentations love GoToMeeting

Eyeful Presentations use GoToMeeting

Why do Eyeful Presentations, based in Leicester, UK, rely on GoToMeeting to help them deliver a superior service to customers? Find out right here.

Eyeful Presentations was founded in 2003 and is now a global company operating in over 6 countries with 35 employees. Eyeful’s team of specialist consultants, project managers and designers help their customers to create presentations and communicate effectively, not only through designing a range of presentation tools but by offering all-round consultancy and training on how to engage audiences based on their ‘Presentation Optimisation’ methodology. Eyeful use their expertise to create and optimise presentations for their customers, which range from sole traders to multinationals including Citibank, eBay and Siemens.

 

“Since I founded Eyeful Presentations eleven years ago we have grown organically by using GoToMeeting as much as we can. It allows us to punch above our weight and further expand our business.”

“Now that we use GoToMeeting we have reduced our travel dramatically even though we serve more customers than ever. We can collaborate with clients worldwide as if we were next door. ”
– Simon Morton, Founder and Managing Director

 

The challenge Eyeful had before implementing GoToMeeting

“When we started to work with customers in other European countries and North America a few years ago, I had to fly over many times which was time-consuming and also very expensive,” said Simon Morton, the managing director and founder of Eyeful. Efficiency is a key factor for a growing SMB with international focus. The company therefore needed a simple and cost-effective solution to interact with clients worldwide and to respond quickly to their needs.

How GoToMeeting has helped the Eyeful team collaborate worldwide

Having tested several tools, Eyeful turned to GoToMeeting due to its ease of use and robust performance even when sharing advanced presentations. “Now that we use GoToMeeting we have reduced our travel dramatically even though we serve more customers than ever,” said Morton. “We can collaborate with clients worldwide as if we were next door.” Employees are able to get in front of customers straight away, build up a personal relationship very early in the process and present ideas by sharing their screens. This helps to position Eyeful as not just another design company but a specialist presentation consultancy.

The main benefits Eyeful have enjoyed as a result of using GoToMeeting

  • GoToMeeting allows senior employees to increase their efficiency by cutting down on travel time and costs.
  • The tool helps employees react to customer demands quickly allowing them to build a strong relationship and ensure proper consultation on presentations.
  • GoToMeeting ensures that Eyeful can hire the best talent globally as it fosters collaboration and a culture of sharing ideas. It has also simplified the recruitment process by allowing face-to-face conversations across distances.
  • Eyeful also use GoToWebinar, designed for larger events of up to 1000 people as it is a key enabler for Eyeful to build awareness in a new market. It also provides a simple way of training a large audience.

Eyeful Presentations really do know their stuff about how to deliver powerful presentations. You can read some of their blog posts here:

Lessons from TED – and how to use them in  your presentations
Don’t panic! How to quickly create a convincing presentation
Everything you’ve been taught about presentations is wrong(ish)

 

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About the author

Gemma Falconer is a Campaign Manager for LogMeIn. She is part of the EMEA marketing team and looks after the webinar programme, email nurturing and content creation for the UK. In her spare time, you'll find her diving around a volleyball court, trying to learn Portuguese and eating cake – lots of cake! Connect with her on LinkedIn and Twitter More blog posts by Gemma Falconer ››
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